Privacy Policy

Updated 05th september 2023

PROTECTING YOUR PRIVACY

PRACTIPAGE PRIVACY POLICY

  1. Introduction

This privacy notice explains in detail the types of personal data we may collect about you when you interact with us. It also explains how we will store and process this data and keep it secure.

We know there’s a lot of information here, but we want you to be fully aware of your rights and how PRACTIPAGE uses your data; for example, how we combine data to create an image of you.

We hope the following sections will answer any questions you may have, but if not, please do not hesitate to contact us.

We may need to update this privacy notice from time to time. We will notify you of any significant changes, but you can check back at any time.

When you use the Packt website, Packt Publishing Limited is the data controller.

  • 2. Explain the legal basis on which we rely

The Data Protection Act sets out a number of different reasons why a company may collect and process your personal data, including:

Consent

In specific situations, we may collect and process your data with your consent.

For example, when you tick a box to receive e-mail campaigns.

When collecting your personal data, we will always clearly indicate which data is necessary in relation to a particular service.

Contractual obligations

In certain circumstances, we need your personal data to fulfill our contractual obligations.

For example, if you order an item from us, we will collect your contact details (surname, first name, email address) to send you an order confirmation and download link.

Legal compliance

If required by law, we may collect and process your data.

For example, we may pass on to the police details of people involved in fraud or other criminal activities affecting PRACTIPAGE.

Legitimate interest

In specific situations, we need your data to pursue our legitimate interests in a way that is reasonably expected as part of running our business and that does not materially impact your rights, freedoms or interests.

For example, we will use your purchase history to send or provide you with personalized offers.

We also combine the purchase history of many customers to identify trends and ensure that we can meet demand or develop new products/services.

Contractual obligations

In certain circumstances, we need your personal data to fulfill our contractual obligations.

For example, if you order an item from us, we will collect your contact details (surname, first name, e-mail address) to send you an order confirmation and download link.

Legal compliance

If required by law, we may collect and process your data.

For example, we may pass on to the police details of people involved in fraud or other criminal activities affecting PRACTIPAGE.

Legitimate interest

In specific situations, we need your data to pursue our legitimate interests in a way that is reasonably expected as part of running our business and that does not materially impact your rights, freedoms or interests.

For example, we will use your purchase history to send or provide you with personalized offers.

We also combine the purchase history of many customers to identify trends and ensure that we can meet demand or develop new products/services.

  • 3. When do we collect your personal data?
    • When you visit our website and use your account to purchase products or redeem vouchers.
    • When you make an online purchase and pay as a guest (in which case we simply collect transaction-based data such as e-mail, name and address).
    • When you create an account with us.
    • When you interact with us on social networks.
    • When you join a PRACTIPAGE loyalty program.
    • When you register on “My Account”, you will have access to an area on practipage.com that will collect and store all your receipts for you when you make a purchase from PRACTIPAGE.
    • When you contact us by any means with questions, complaints, etc.
    • When you comment or rate our products and services.

How and why do we use your personal data?

We want to provide you with the best possible customer experience. One way we do this is to get as complete a picture as possible of who you are by combining the data we have about you.

We then use this information to offer you promotions and products that are most likely to interest you.

The Data Privacy Act permits this as part of our legitimate interest in understanding our customers and providing the highest levels of service.

Of course, if you would like to change the way we use your data, you can find details in “What are my rights?” in section 11 below.

Please bear in mind that if you choose not to share your personal data with us, or if you decline certain contact permissions, we may not be able to provide certain services you have requested.

Here’s how we’ll use your personal data and why:

Here is more information about how we use cookies and similar technologies.

Combining your data for personalized direct marketing

We want to provide you with offers and promotions best suited to your interests at specific times. To help us get to know you better as a customer, we combine your personal data collected as described above, for example your purchase history.

How we protect your personal data

We know how important data security is to all our customers. With this in mind, we will treat your data with the utmost care and take all appropriate measures to protect it.

We secure access to all transactional areas of our websites and applications using “https” technology.

Access to your personal data is password-protected, and sensitive data such as payment card information is secured and tokenized to guarantee its protection.

We regularly monitor our system for vulnerabilities and attacks, and carry out penetration tests to identify ways of further strengthening security

How long will we keep your personal data?

Whenever we collect or process your personal data, we will keep it only for as long as is necessary for the purposes for which it was collected.

At the end of this retention period, your data will either be deleted completely, or anonymized, for example by aggregation with other data so that it can be used in a non-identifiable way for statistical analysis and business planning purposes.

Example of customer data retention periods:

Orders

When you place an order, we will retain the personal data you provide for five years in order to meet our legal and contractual obligations.

With whom do we share your personal data?

We sometimes share your personal data with trusted third parties.

For example, e-mail distributors, payment providers, etc.

Here is the policy we apply to these organizations to ensure the security of your data and protect your privacy:

  • o We provide only the information they need to perform their specific services.
  • o They can only use your data for the exact purposes we specify in our contract with them.
  • o We work closely with them to ensure that your privacy is respected and protected at all times.
  • o If we stop using their services, all your data held by them will either be deleted or made anonymous.
  • Here are some examples of the type of third parties we work with:
  • o IT companies who support our website and other business systems.
  • o Direct marketing companies that help us manage our electronic communications with you.
  • o Google/Facebook to show you products that may be of interest to you while you browse the Internet. This is based on either your marketing consent or your acceptance of cookies on our websites.  See our Cookie Notice for more details.

Sharing your data with third parties for their own purposes:

We will only do this in very specific circumstances, for example:

  • o For fraud management, we may share information about fraudulent or potentially fraudulent activity on our premises or systems. This may include sharing data on individuals with law enforcement agencies.
  • o We may also disclose your personal data to the police or other law enforcement, regulatory or government agencies, in your home country or elsewhere, upon valid request to do so. Such requests are evaluated on a case-by-case basis and take into account the privacy of our customers.

To help you personalize your experience on our website, we currently use the following companies, which will process your personal data as part of their contracts with us:

Stripe

paypal

Google

Facebook

Twitter

MailChimp

Cloudfare

Hostinger

Google reCAPTCHA

Google AdWords and Google conversion tracking

Where your personal data may be processed

Occasionally, we may need to share your personal data with third parties and suppliers outside the European Economic Area (EEA), such as Australia or the United States.

International orders

If you live outside the UK and place an order with us, we will transfer the personal data we collect from you to the UK.

Protecting your data outside the EEA

The EEA includes all EU member states as well as Iceland, Liechtenstein and Norway. We may transfer the personal data we collect from you to third-party data processors in countries outside the EEA.

For example, this may be necessary to fulfill your order or process your payment information.

If we do this, we have procedures in place to ensure that your data receives the same protection as if it were processed within the EEA. For example, our contracts with third parties stipulate the standards they must meet at all times.

Any transfer of your personal data will comply with applicable laws and we will process the information in accordance with the guiding principles of this Privacy Notice.

What rights do you have to your personal data?

An overview of your rights

You have the right to request:

  • o Access to the personal data we hold about you, free of charge in most cases.
  • o Correction of your personal data if it is incorrect, out of date or incomplete.
  • o For example, if you withdraw or oppose your consent and we have no overriding legitimate interests.
  • o We stop using your personal data for direct marketing purposes (either via specific channels or across all channels).
  • o That we stop any processing of your personal data based on consent after you have withdrawn such consent.

You have the right to request a copy of any information we hold about you at any time, and also to have this information corrected if it is inaccurate.

Your right to withdraw your consent

Whenever you have given us your consent to use your personal data, you have the right to change your mind at any time and withdraw that consent.

Where we rely on our legitimate interests

In cases where we process your personal data on the basis of our legitimate interest, you may ask us to stop for reasons relating to your individual situation. We must then do so, unless we believe we have a compelling and legitimate reason to continue processing your personal data.

Direct marketing

You have the right to stop the use of your personal data for direct marketing purposes via all or selected channels. We must always comply with your request.

Verification of your identity

To protect the confidentiality of your information, we will ask you to verify your identity before proceeding with any request you make under this Privacy Notice. If you have authorized a third party to submit a request on your behalf, we will ask them to prove that they have your authorization to act.

How can you stop the use of your personal data for direct marketing purposes?

There are several ways to stop direct marketing communications from us:

o Click on the “Unsubscribe” link in any e-mail communication we send you. We will then stop all further e-mail from that particular division.

o If you have an account, log in to your account, visit the “My Account” area and change your preferences.

o In our applications, you can manage your preferences and unsubscribe from any or all push notifications by selecting or deselecting the appropriate options in the “Settings” section.

Please note that you may continue to receive communications for a short period after changing your preferences, while our systems are fully updated.

Contact the regulator

If you feel that your data has not been processed correctly, or if you are dissatisfied with our response to your requests regarding the use of your personal data, you have the right to lodge a complaint with the Information Commissioner’s Office.

If you live outside the UK, you have the right to lodge your complaint with the relevant data protection regulator in your country of residence.

For all customers

By using our services or providing us with your personal data, you expressly consent to the processing of your personal data by us or on our behalf. Of course, you always have the right to ask us not to process your data in certain ways, and if you do, we will respect your wishes.

Sometimes we may need to transfer your personal data between countries to enable us to provide the goods or services you have requested. In the normal course of our business, we may transfer your personal data from your country of residence to ourselves and to third parties both inside and outside the UK.

By dealing with us, you consent to this use, transfer and disclosure of your personal data outside your country of residence for our normal business purposes.

This may occur because our storage facilities and computer servers are located outside your country of residence and may include the storage of your personal data on servers in the UK.

We will ensure that reasonable steps are taken to prevent third parties outside your country of residence from using your personal data in ways not set out in this Privacy Notice. We will also ensure that the confidentiality and privacy of your personal data is adequately protected.

This policy applies to all websites and messaging services provided by PRACTIPAGE By using these websites, you agree to the terms and conditions of use and to the terms of this Privacy Policy.